The World's Largest Soccer Tournament Is Coming to Your Doorstep

Get Your Business Ready

500,000+

Visitors expected in Houston

7

Matches at NRG Stadium

39-day

FIFA Fan Festival at EaDo

1.5 Billion

Estimated Economic Boost

Know the Schedule

Germany vs. Curaçao
  June 14
Portugal vs. Congo DR
  June 17
Netherlands vs. Sweden
  June 20
Portugal vs. Uzbekistan
  June 23
Cape Verde vs. Saudi Arabia
  June 26
Round of 32 - Match 76
  June 29
Round of 16 - Match 90
  July 4

Know Your Visitor

Visitor profile: International fans unfamiliar with Houston, looking for authentic non-tourist experiences — the SW District is a natural destination

Mexico and Colombia fan communities have strong ties to the SW District — expect above-average traffic from these groups

Visitors will be in the city for multiple days, not just match day — the Fan Festival runs 39 days

Practical preparation tips: bilingual signage, extended hours on match days, World Cup-themed specials

Host City Guide Feature

The Houston Host City Guide is a quick, curated guide for visitors, launching right before World Cup and helping fans discover authentic local food, culture, and neighborhoods beyond the matches.

Staff contact information

David Hawes
Executive Director
[email protected]

Victor Beserra
Director of Public Safety
713.614.7663 – Direct
[email protected]

Cameron Nguyen
Director of Services
[email protected]

Fabiana Boero
Director of Services
[email protected]

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